The AI-native operating layer for sustainability management
We build the system underneath sustainability.
SustainTrue connects the data, evidence, methods, risks and decisions behind sustainability, so organisations can manage the work continuously and produce reporting from the same base.
The gap we kept seeing.
Most organisations already have sustainability policies, targets and public commitments. The problem is that the evidence, methods, risks and decisions behind them often remain scattered across spreadsheets, documents and inboxes.
As climate disclosure moves into board, assurance and financial scrutiny, those fragments have to agree. The question shifts from what did you report to what can you show. Every material number needs a source, every judgement needs a reason, and every claim needs evidence the organisation's operations can support.
SustainQ brings fragmented tools and project-based work into one live operating layer for sustainability management, without the usual complexity or cost.
Meet the team
Adnan brings experience across investment, financial services, consulting and sustainability. For more than a decade, he has helped organisations make complex decisions, put them into practice and deliver their objectives.
He has advised boards, investment committees and risk committees, and designed and delivered systems that strengthen decision-making and execution.
He established SustainTrue to apply the same discipline to sustainability: what an organisation says should match what it does, with evidence to support both.
At SustainTrue, Adnan leads strategy, product and operations, shaping the direction and development of SustainQ.
Kelvin is the CEO and founder of MeetingQuality. He brings more than fifteen years of experience as Chief Information Officer across two ASX 100 companies, as well as experience chairing the board of a logistics solutions business.
Since 2012, MeetingQuality has helped government and private sector organisations measure governance, project delivery and organisational performance.
As SustainTrue's technology partner, Kelvin contributes enterprise architecture and product development experience to SustainQ.
Enterprise technology behind SustainQ.
MeetingQuality (MQ) is SustainTrue's technology partner. Its platform has supported government and private sector organisations in measuring governance, project delivery and organisational performance since 2012.
Together, we combine SustainTrue's sustainability methodology and product direction with MQ's experience in enterprise architecture and technology delivery.
Compliance is one output.
Mandatory climate disclosure creates an immediate obligation. But the work behind it can do more than produce a report.
A consistent evidence base gives organisations a clearer view of their operations, risks, costs and decisions.
Operational insight
Understand where emissions, dependencies, data gaps and sustainability risks sit across the organisation and its value chain.
Risk resilience
Connect physical and transition risks to the assets, suppliers, costs and business decisions they may affect across the portfolio.
Better access to financing
Markets price climate risk on demonstrated management of exposure, not labels. Traceable evidence gets you assessed on your actual position.
One science-based input layer. Many sustainability outputs.
That is the difference between reporting sustainability and running it.
Our values.
We innovate on our values, we partner on our values, and we deliver through them. They are the principles that guide how we work, who we serve and how we grow.
Innovation and curiosity for problem solving
- Approach challenges with curiosity
- Stay solution-oriented
- Embrace better tools and methods
Customer service above all
- Anticipate what clients need
- Simplify communication
- Take initiative
Accountability, integrity and honesty
- Own commitments
- Give honest feedback
- Admit mistakes and improve
Opportunity is earned. Merit and teamwork over ego
- Team success before individual recognition
- Contribute on merit
- Collaborate openly
Do what matters, and get it done efficiently
- Focus on high-impact work
- Prioritise what is urgent and important
- Eliminate unnecessary steps
Relentless and continuous self-improvement
- Persist through setbacks
- Treat failure as feedback
- Keep improving skills and effectiveness
How we handle data and evidence.
Traceable by design
Every material output retains its source, method, factor, assumption and review history. Estimates are clearly identified and supported by the best available evidence.
Grounded in recognised standards
Our methods are aligned to the GHG Protocol and mapped to AASB S2, ISSB, UK SRS and CSRD requirements, with the applicable methodology recorded alongside the output.
Clear data ownership
Clients retain ownership of their data. How information is stored, processed and used is documented clearly.
Clear scope
Our role is to organise the data, methods and evidence that your review and assurance processes rely on, so the position you present is the position you can support.
Read our regulatory and compliance positionTalk to us.
Talk to us about the sustainability problem you are trying to operationalise, whether that is climate disclosure, carbon accounting, risk, evidence or adviser delivery.
We will help you identify the next practical step.